No Name-Calling Week is an annual week of educational activities aimed at ending name-calling of all kinds and providing schools with the tools and inspiration to launch an on-going dialogue about ways to eliminate bullying in their communities. No Name-Calling Week was inspired by a middle- grade novel entitled The Misfits by popular author James Howe in which a group of students organize a "No Name-Calling Day" at school. Motivated by this simple, yet powerful idea, the No Name-Calling Week Coalition, created by GLSEN and Simon & Schuster Children's Publishing, and consisting of over 40 national partner organizations, organized an actual No Name-Calling Week in schools for the first time in 2004. The event is now held annually in schools nationwide.
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